Important Steps to Getting Consistent Traffic to Your Website

The Internet marketing world is not like it used to be. Nowadays, everybody is trying to get in on the act. Even small niches often have plenty of sites vying for Google's attention. What exactly do you need to do to stand out?

Update your site. This is probably the single most important element to getting consistent traffic. After all, if you don't show your site some love, then why should Google?

And it's not just search engine traffic that you'll help out by updating. The more you update your site, the better your chances of being blogged about, socially bookmarked, or being linked to on a related site.

But as for Google, consistent updates-and the links that come with it-show that your site is relevant. It shows that its part of the conversation and today's Web 2.0 is all about conversation.

Google loves fresh, user-generated content. Authority is still important, but recency is important nowadays, too. If you web 2.0 websites post new content-web pages, blog posts, or both-on a regular basis, then you look a whole lot better to Google. (Not to mention, the above-mentioned links that come with content will also show Google and other search engines that your site is in fact relevant.)

Update on a regular basis. Whether you update every day, 2-3 times a week, or once a week, it's important to stay consistent about it. Stick to a schedule. This will help Google and other search engines know how often to send spiders your way.

Use good tools to make it easy. If you're not hot on making HTML pages and don't have the money to hire someone else to do this for you, don't worry.

If you're doing a content site, content management systems like Joomla can be a good way to go. Wordpress, while originally a blogging platform, is also an excellent content management system.

Or if you're using an off-site blog, use WordPress and drip-feed it. You can date your articles by when you want them to appear, and they won't post until the date you've set for them. This kind of "working in chunks" makes it easier for you to update. Just write or buy your content, plug it into WordPress, and "set and forget". Just make sure you note when the last content is set to post, and have some new content ready by then!

Use Web 2.0 sites. Web 2.0 sites like Squidoo and Hubpages tend to index quickly in Google, and often rank really well for their keywords. These pages can drive traffic to your site.

And if you're using a site like Squidoo, that uses dofollow tags, Web 2.0 sites can also help your site's general overall ranking, which also will help you get more traffic. Just be sure and consistently add new pages as time goes on.

Getting consistent traffic to your site is doable, and really not that hard - but only if you put in consistent effort!

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